Course Description
Course Up To Date As Of March 2015
Objectives Of The Course
Course Description
Course Up To Date As Of March 2015
Objectives Of The Course
This course is a guide to using Google+ as a local business so that you can impact local search results.
Strategic Overview:
It is a strategic overview and assumes the student has a basic understanding of Google+.
Very powerful
I thought I had an idea of how powerful Google Plus was, yet after taking Mark's course I have a whole new way to looking at marketing for google plus that might be different from marketing on other social media platforms. Mark provides a lot of great info and tips. This is a must watch course. Good Job Mark and thank you.
~ David Tuck
What You Will Learn:
This course will teach you how to affect the search results using strategic principles so that when someone is looking for your business type, Google will order the search results based on certain information they gather about you from Google+ and your Google+ Local Page.
Do What Google Want You To Do:
Knowing how to do all the things Google wants you to do, gives you an advantage.
If someone in your area is searching for your business on Google, you will need to appear in search in a favourable position.
Creating a strong local SEO (search engine optimisation) strategy is key and this course will guide you through how Google+ can be a part in that process.
Course Format:
The course is presented in a really simple format that anyone can understand and all terms are clearly explained throughout the course.
This is a video course with on screen notes and screen shares throughout.
Length Of Course:
This course will take less than an hour to complete, but we recommend you go through it and review it as you become more skilled in using Google+ to create search return benefit for your business as the information in the course is very condensed.
It covers all the key things you need to do to create good solid search engine optimisation for your business using Google+.
Who This Course is NOT for:
This course is not an introduction to Google+, there are plenty of free courses that will teach you how to create circles, write posts, share photos etc.
So if you are looking for a general introduction to Google+, then this course is not appropriate for you.
Who Is This Course For:
If you are a business owner, that serves a local area and you want to compete in Google search with organic traffic (free traffic), then this course contains essential information.
It is also useful if you are running a marketing business as it will give you very specific SEO training on how Google+ can help your clients impact their position in search, which will deepen the strength of your service offerings.
Special Note For Marketeers:
Once you have gone through the course, you will in turn, be able to train others, we recommend that you practice the principles first however, until you are completely sure that you have grasped all the ins and outs that we discuss in the training.
The Guarantee:
So sign up for the course and learn what has taken us over 12 months to learn about Google+ and local SEO.
It comes with a full 30 day money back guarantee, backed by Udemy, if you are not happy with it for any reason, Udemy will give you your money back.
Questions This Course Answers:
How can I get my business to do better in search results?
How do I get my business higher in Google maps results?
Will Google+ help me with SEO?
How do I get my business found on Google?
Why don't I see my business in Google maps?
What are the requirements?
Students will need to set up a Google+ account
They will need a basic understanding of social media marketing
They will need a real world local business that serves a local community
They will need a basic understanding of Google+
What am I going to get from this course?
Over 9 lectures and 51 mins of content!
Use Google+ to increase their business position in local search results on Google search
Increase the reach and influence of their Google+ following
Use a Google+ local business page to promote their business
Understand how Google+ activity can increase the position of their business in local searches
What is the target audience?
Business owners who serve a local customer base, e.g. shops, restaurants, trades etc
Marketeers who help other businesses with their social media will find this course useful
This is not a Google+ introductory course, it is for businesses and marketeers that want to understand how Google+ Local Pages can impact local search results
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